توضیحاتی در مورد کتاب Social Entrepreneurship: An Innovative Solution to Social Problems
نام کتاب : Social Entrepreneurship: An Innovative Solution to Social Problems
عنوان ترجمه شده به فارسی : کارآفرینی اجتماعی: راه حلی نوآورانه برای مشکلات اجتماعی
سری :
نویسندگان : Meng Zhao, Jiye Mao
ناشر :
سال نشر : 2021
تعداد صفحات : 273
ISBN (شابک) : 9789811598807 , 9789811598814
زبان کتاب : English
فرمت کتاب : pdf
حجم کتاب : 8 مگابایت
بعد از تکمیل فرایند پرداخت لینک دانلود کتاب ارائه خواهد شد. درصورت ثبت نام و ورود به حساب کاربری خود قادر خواهید بود لیست کتاب های خریداری شده را مشاهده فرمایید.
فهرست مطالب :
Foreword by Muhammad Yunus
Foreword by Zhenyao Wang
Preface by Meng Zhao
Preface by Jiye Mao
Acknowledgments
Contents
Social Enterprise Theoretical Framework
What Do We See When We Adopt a Dichotomic View?
The Limitation of Dichotomic View
What Do We See When We Adopt Entrepreneurship Perspective?
Definition Framework of Chinese Social Enterprises from an Entrepreneurship View
Conclusion
SharedHarvest: From CSA to Rural Revival
Three Rural Issues
Practice of CSA Model in China
Overseas Farming Experience in America
First Attempt: Little Donkey Community Farm
The Young People from Mafang Village
Localization of the CSA Model
Cultivate New Farmers
Recruit “Harvest Shareholders” and Members
Using the New Channel of Internet
Carry Out Public Food and Agricultural Education
From a Tree to a Forest
Building Food Community
Initiating CSA Alliance
Incubating New Farmers
Make the Countryside Home for the Young
Building Kindergartens in the Countryside
Setting Up Pear Commune
Training Talents with Organic Beliefs
To Refine or to Expand?
Further Reading
Xihaner Carwash: Dream Home for People with Intellectual Disabilities
Jun Cao’s Pain
The Story of Cao and His Family
The Vision of Xihaner Dream Home
The Obstacles Faced by Disabled People for Getting Accepted by the Society
The Paradox of Jungle Law
Challenges for the Development of Disable People in China
Founding of the Dream Home
Searching for the Right Project
Foundation of Xihaner Carwash
Adjust Jobs to People (Operation Model Exploration and Innovation)
Adjust Operation Process to Xihaner
Professional Ability Evaluation System
Professional Ability Training System
Testing Ground for Social Adaptability
Developing Social Adaptability
Always on Road
Further Reading
Chengdu Langli: Recreate a Society Adapted for the Elderly
The Discovery: Elderly Care Market with Opportunities and Challenges
Opportunities in Aging Society
Lack of Elderly Care Services for the General Population
Locating the Target Market: Providing Elderly Care Service to the General Population
Starting the Business: A Service Model Driven by Both Elderly Care and Social Work
Investing in Chain Community Elderly Care Centers
Expanding to Social Work Services
Where to Go Next: From Service to Products
Worries About the Company’s Future Development
Trying New Businesses in Small Steps
Enlightened by a Failed Attempt
Promoting Home Adaptive Transformation Service
Form Chengdu to the Whole Nation: Home Adaptive Transformation Platform Management System
Structured Experience—“Six Evaluation Systems”
Standardized Data Analysis Supporting Personalized Transformation
Upgrading the Data of Home Adaptive Transformation
Products + Services + Data to Improve Customer Stickiness
The Promotion of Elderly Adaptive Transformation Model: Franchisee System and Concept Popularization
Selection of Franchisee
Franchise Models
Public Welfare Term in the Franchise Agreement
Popularization of the Concept of Elderly Adaptive Society
System Guarantee: Risk Control and Team Building
Risk Control of Elderly Care Services
Team Building
Financial Sustainability: Planning and Evolution
Farsighted Cash Flow Design
Market-Oriented Evolution of Revenue and Cost Structure
Risks and Challenges
IPO or not?
Challenges of Standardized Management
Risks of Franchisee Management
The Future of the Platform
Further Reading
DaddyLab: Let Good Money Drive Out Bad Money
It All Started with Book Covers
A Daddy’s Odyssey
Old Hands Encounter New Problems
Difficulties in Product Testing
A Father’s Exploration
Trying the New “Crowd Funding and Testing” Mode
Inspired by the Parents
Painstaking Transformation
The Way to Become a “Online Celebrity of Testing”
Fans Group—Where to Find the Customers of DaddyLab?
Increasing the Influence by Apparatus Circulation
Sustainable Revenue Making—DaddyLab Online Store
Quality Assurance—DaddyLab’s Quality Control System
Enterprise Values—Love Cannot Be Traded
Strong Enough to Help the Society
From Children’s Products to Daily Supplies
Promote the Upgrading of Industry Standards and Drive Out Bad Money with Good Currency
Our Time Will Come
Not Valued as a Small Business
Revenge from Those Who Suffered Loses
Dispute Over the Business Model
Peers and Potential Competitors
The Vision of “Physical Mall + Laboratory”
Further Reading
BeBetter Education: Introduce Financial Education to the Young People
Building the no.1 Brand Name of Financial Education
Foundation of BeBetter Education
Searching for the Fundamental Significance of Financial Education
Keep on Going
Strategic Transformation from a Project to a Product Platform
Platform Model and Products
Two Different Ways of Scale Development
Organization and Innovation During Strategic Transformation
Efforts to Integrate Corporate Culture
Improvement and Construction of Organizational Capacity
Matching of Human Resources Management Policies
Strengthening Management Information System
The Balance Between Public Welfare Goals and Business Goals
Internal Measures to Guarantee the Stability of Public Welfare Objectives
Mechanism Guarantee of Public Welfare Objectives
Customer identification of public welfare objectives
Future Challenges
Further Reading
0Fenbei: Helping the Poor People
Getting Involved with Poverty Alleviation
Getting to Know Poverty Alleviation by Accident
Developing Poverty Alleviation Platform Free of Charge
Innovative Products
Feelings Lead the Company’s Vision
Leverage Poverty Alleviation Resources by Innovation
Financial Sustainability
Mechanism Guarantee
Always Follow the Lead of the Correct Values
Improve the Organizational Structure
Fruitful Achievements
Remarkable Achievements
Innovation Changes the Society
Three Major Challenges
The Profit Model Is Not Clear
Source of Data Is Uncertain
Increasingly Fierce Competition
Further Reading
Dream Cycling: Guardian of the Spiritual Journey
Where the Dream Began
Heading on the Road Alone
Meting New Friends
Protecting Heaven Road
Foundation of the Business
Guardian on Sichuan-Tibet Highway
Designing the Medal and Pamphlet
Establishing Service Stations and Rescue Teams
Meeting All Material Needs Through Public Welfare Donation
Establishing Strategic Partnership
Stepping to Standard Commercial Operation
Standardizing the Business Procedures
Realizing Financial Self-reliance
Launching “Joint Brand” Products
Public Welfare Footprints
Heading Towards a More Beautiful Landscape
Company Information
Rice Donate: Good Behavior Leverage Public Welfare
Inspired by a Painting
“Partners from Sun Yat-Sen University”
Never Give up
The Three-in-One Business Model
Never Forget the Original Mission: Not Just Making a Better Self
More Challenges
Further Reading
123langlang: Help People with Dyslexia to Read Freely
“I’m Not Stupid; I’m Just a Slow Reader”
Teaching Experiment in Leifeng Primary School
Technological Innovation and Business Transformation
Technological Innovation: Improving Education Equity with Technological Means
Business Transformation: Undertaking Greater Social Mission
Profit Repays Public Welfare
Business Model
Mission, Vision and Value
Guarantee by Governance System and Management System
Conflicts and Challenges
Improving Public Awareness of “Dyslexia”
Potential Conflict Between Social Value and Commercial Value
Financing Difficulties
Further Reading
Carbonstop: Carbon Management Innovation with Information Technology
Market Opportunity for Carbon Trade
Mature Carbon Trading Market in Europe
China’s New-Born Carbon Trading Market
Footprints of Carbonstop
What Does Carbonstop Do
The Founder’s Past Experience in Business Start-Up
New Attempt to Promote Carbon Emission Reduction
“Carbon Accounting and Management Platform”—Carbon Management Software for Enterprises
Carbon Management Consulting
Low carbon + Internet: A New Attempt to Promote Public Emission Reduction
Carbonstop’s Core Competence
Apply Advanced Ideas Learned from Europe and Guide Management with Data
Plan in Advance and Create a Comprehensive Solution of Software and Consulting
Keep up with the Hot Spot and Seize the Opportunity
Form an “Ecosystem” of Enterprises and Individual Users
Developments and Challenges
Business Expansion and Product Development
Challenges
Further Reading