دانلود کتاب The Second Automobile Revolution: Trajectories of the world carmakers in the 21st century

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Cover......Page 1
Contents......Page 6
List of Tables......Page 9
List of Figures......Page 11
Notes on the Contributors......Page 13
Foreword......Page 18
List of Abbreviations......Page 20
1 Introduction: Ten Years On, What Have We Learnt?......Page 24
2 Wrong Forecasts and Unexpected Changes: the World that Changed the Machine......Page 30
3 Strategies of Internationalisation of Automobile Firms in the New Century: a New Leap Forward?......Page 61
Part I: The Divergent Trajectories of Japanese and Korean Carmakers......Page 90
4 The Uncertainty of Toyota as the New World Number One Carmaker......Page 92
5 Nissan: From the Brink of Bankruptcy......Page 118
6 Honda: Serendipity or Strategy from 1997–2007?......Page 135
7 The Rebirth of Mazda Under Ford’s Shadow......Page 152
8 Hyundai: Is it Possible to Realise the Dream of Becoming a Top Five Global Automaker by 2010?......Page 164
Part II: The Resistible Decline of the ‘Big Three’?......Page 186
9 General Motors in an Age of Corporate Restructuring......Page 188
10 Ford, 1993–2007: Losing its Way?......Page 208
11 Can Chrysler Survive its Reinvention?......Page 229
Part III: The Resistance of Leading European Carmakers......Page 246
12 The Final Chapter of the ‘VW Model’? The VW Trajectory, 1995–2005......Page 248
13 PSA: the Difficulties of a ‘Volume and Diversity’ Profit Strategy......Page 269
14 Renault, 1992–2007: Globalisation and Strategic Uncertainties......Page 290
15 Fiat Group Automobiles: an Arabian Phoenix in the International Auto Industry......Page 310
16 From the Marriage in Heaven to the Divorce on Earth: the DaimlerChrysler Trajectory since the Merger......Page 332
17 Driving with Engineers’ Professionalism and Family Values: the BMW Trajectory from a Regional Carmaker to a Global Premium Player......Page 355
18 A Break from the Past: Volvo and its Malcontents......Page 376
19 Production Counterfeits and Policy Collisions: the Rover Trajectory – a Salutary Tale......Page 389
Part IV: Newcomers and Global Suppliers......Page 404
20 Made in China: Joint Ventures and Domestic Newcomers......Page 406
21 Maruti-Suzuki’s Trajectory: From a National Champion to a Japanese-owned Subsidiary......Page 427
22 Winners and Losers in the Auto Parts Industry: Trajectories Followed by the Main First Tier Suppliers Over the Past Decade......Page 442
23 Conclusion: the Second Automobile Revolution – Promises and Uncertainties......Page 466
Appendix: the GERPISA International Network......Page 478
C......Page 482
F......Page 483
L......Page 485
M......Page 486
P......Page 487
S......Page 489
V......Page 490
Z......Page 491