دانلود کتاب Apocalypse postponed: essays by Umberto Eco

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Cover......Page 1
Title Page......Page 4
Copyright......Page 5
CONTENTS......Page 6
Acknowledgments......Page 8
Introduction by Robert Lumley......Page 10
Part One - Mass Culture: Apocalypse Postponed......Page 24
1. Apocalyptic and Integrated Intellectuals: Mass Communications and Theories of Mass Culture......Page 26
2. The World of Charlie Brown......Page 45
3. Reactions of Apocalyptic and Integrated Intellectuals: Then (1964)......Page 54
4. The Reactions of the Author: Now (1974 and 1977)......Page 60
5. Orwell, or Concerning Visionary Power......Page 67
6. The Future of Literacy......Page 73
Part Two - Mass Media and the Limits of Communication......Page 82
1. Political Language: The use and abuse of rhetoric......Page 84
2. Does the Audience have Bad Effects on Television?......Page 96
3. Event as Mise en scene and Life as Scene-setting......Page 112
4. The Phantom of Neo-TV: The debate on Fellini\'s Ginger and Fred......Page 117
Part Three - The Rise and Fall of Counter-cultures......Page 122
1. Does Counter-culture Exist?......Page 124
2. The New Forms of Expression......Page 138
3. On Chinese Comic Strips: Counter-information and alternative information......Page 157
4. Independent Radio in Italy......Page 176
5. Striking at the Heart of the State?......Page 186
Part Four - In Search of Italian Genius......Page 192
1. Phenomena of This Sort Must Also be Included in Any Panorama of Italian Design......Page 194
2. A Dollar for a Deputy: La Cicciolina......Page 205
3. For Grace Received......Page 209
4. The Italian Genius Industry......Page 220
Index......Page 234