دانلود کتاب Art of Wine Making Business Startup: How to Start a Million Dollar Success from Home

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Foreword for the Second Edition
Praise for the First Edition of the Art of Wine Making
Introduction
4 Reasons to Make Wine
It’s Affordable
It’s Relaxing
It’s a Social Activity
It’s Fun to Experiment
Part 1: Making Wine
Chapter 1: The Legal Issues Concerning Wine Production
Who is It For?
How Much Can You Prepare?
Where are the Resources From?
Age Points
Avoid Distilling
Chapter 2: Wines by Type
Specific Red Wines
Specific White Wines
A Word about Rose Wine
Chapter 3: Timing Wine
Storage Plans
The Shelf Life of Wine
Aging Wine
Waiting for Grapes to Grow
Chapter 4: First Things First
Proper Containers
Could a Plastic Fermenter Work?
What About Wood?
More Container Options
Tubs
Jugs
Tanks
Barrels
Chapter 5: Sourcing Grapes
Buying Grapes
Sourcing Specific Wine Grapes
Buying Vines
Tips for Buying Grape Vines
Maintaining Grapes and Vines
Planning Your Vineyard from Scratch
Start at the Soil
Best Practices for Your Vineyard
Gathering the Grapes
Chapter 6: The Process of Making Wine
Sterilizing Your Equipment
Step 1: Cleaning
Step 2: Sanitizing
Step 3: Drying
Preparing the Grapes
Step 1: Clean Off the Grapes
Step 2: Crushing the Grapes
Working with Yeast
How Much is Needed?
Adding the Yeast
Using More Equipment
Keep Everything Sterilized
Check the Body of the Equipment
Get a Proper Lid
The Fermentation Process
Cover the Main Jar
Stir Regularly
Straining the Wine
Let it Rest
Store at an Optimal Temperature
Monitoring the Wine
Storing Your Wine
Bottle it
Allow the Wine to Age
Chapter 7: Tips, Tricks, and Pitfalls to Avoid
Things don’t always go as planned.
Not using the appropriate yeast nutrients.
Not topping off your carboys and barrels properly.
Having inadequate equipment.
Not practicing good hygiene.
Using water with poor quality.
Not handling your yeast well.
Not having the right temperature control.
Not stirring well.
Being impatient.
Chapter 8: Wine Made with Other Fruit
What Fruit Works?
Tips for Working with Fruit
Recipes for Fruit Wines
Blackberry Wine
Raspberry Wine
Blueberry Wine
Banana Wine
Cherry Wine
Pineapple Wine
Strawberry Wine
Rhubarb Wine
Watermelon Wine
Dandelion Wine
Part 2: Starting your Wine Making Business
Chapter 9: 4 Reasons You Should Start a Wine Making Business
The High Demand for Wines
Wine Making Isn\'t Capital Intensive
Wine Making Isn\'t Labor Intensive
A Versatile Business
Chapter 10: Before Starting the Business
The Legalities of Selling Wine
Learn Your Market Demand
Know the Process
The Business Aspect
Know your Target Market
Finding the Best Wholesaler for Supplies
Chapter 11: The Road to a Wine Making Business
Timeline for Starting the Business
4 Things that Must be Done
Name Your Business
License Your Business
Competitive Analysis
Creative Pricing Strategy
Understanding Penny Profit, Profit Margin, and Markup
Penny Profit
Profit Margin
Markup
Incorporating Your Business
Sole Proprietor
Partnership
Corporation (Inc. or Ltd.)
S Corporation
Limited Liability Company (LLC)
Obtain an EIN Number
Open a Commercial Bank Account
Chapter 12: Branding and Labeling the Product
Choosing a Wine Brand
Labeling Requirements
Chapter 13: Getting Down to Business: Mistakes and Marketing
5 Mistakes to Avoid
Not Finding a Mentor
Not Having a Business Plan
Not Having a Proper Workspace
Not Finding a Niche
Not Having a Target Market
Promoting and Selling Wine
Online Sales
A Mailing List
Social Networking Sites
PPC Advertising
Offline Sales
Local Papers and Flyers
Community Events
Introductory Offers
B2B Direct Selling
Research Potential Stores
Have a Proposal
Pitch Your Proposal
Go to Trade Shows
Selling Wholesale
Last Words
Additional Materials
Tubing
Airlock and Stopper
Stirrer
Funnel
Turkey Baster
Bottles for the Final Product