دانلود کتاب Cisco: Integration of Innovation and Operation

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Preface Contents 1 Integration of Innovation and Operation: The Way Multinational Companies Survive 1 Background and Motivation 2 Explore and Use the Difficulties of Dual Integration and Countermeasures 2.1 Explore and Utilize the Approaches to the Construction of Dual Capabilities 2.2 Explore and Utilize the Thinking Method of Constructing Dual Ability 2.3 Explore and Utilize the Separation and Integration Mechanism Built by Dual Capabilities 3 Research Method and Process of the Cisco Case 3.1 Research Methods 3.2 Research Process 4 Exploring and Utilizing Dual Integration: Cisco’s Approach 4.1 Explore the Separation Mechanism Between Activities and Utilization Activities 4.2 Explore the Integration Mechanism of Activities and Utilization Activities 5 Case Study Findings: From Dual Integration to Dual Strategy Implementation References 2 Strategic Leadership 1 Introduction 2 The Leadership of Cisco 3 The Core Responsibilities of Global Business Leaders 4 CEO’s Forward Thinking and Decision-Making 5 How Does the CEO Shape the Corporate Culture 6 Cultivation and Character of the CEO 7 How Does a CEO Lead a Global Company? 8 How Do Leaders Promote Corporate Change? 9 Summary 3 Enterprise Transformation and Change Management 1 Introduction 2 Outstanding Enterprise Is the Result of Continuous Transformation 3 External Driving Forces of Strategic Transformation 4 Internal Driving Force of Strategic Transformation 5 How to Grasp the Opportunity of Strategic Transformation? 6 Guiding Enterprise Transformation and Reform with Strategic Direction 7 Stages and Methods of Transformation 7.1 Define the Transformation Objectives 7.2 Diagnostic Stage 7.3 Implementation Phase 7.4 Evaluation Phase 8 Cisco’s Digital Transformation 9 The Role of Leaders in Strategic Transformation 10 Summary 4 Innovation System 1 Introduction 2 The Main Obstacles of Innovation in Large Enterprises 3 Three Pillars of Cisco’s Innovation System 3.1 Independent Research and Development 3.2 Strategic Alliances and Partners 3.3 Mergers and Acquisitions 4 How to Match Innovation with Business Model 5 Judging the Value of Innovative Projects 6 How to Speed up Innovation 7 Establish an Efficient Innovation Process 8 How to Match Innovative Projects with Market Maturity 8.1 Innovative Strategies in the Growth Market 8.2 Innovative Strategies in Mature Markets 8.3 Innovative Strategies for Declining Markets 9 Summary 5 M&A Strategy and Management 1 Introduction 2 Evolution of Cisco’s Merger and Acquisition Strategy 3 Strategic Objectives and Value of Mergers and Acquisitions 4 Search for Radical Technology and Inward-Style Mergers and Acquisitions 5 Six Principles of Mergers and Acquisitions 6 Acquisition Process and Methods 7 Cultural Integration and Business Integration After Mergers and Acquisitions 8 Keys to the Success of Mergers and Acquisitions 9 The M&A Cases in Cisco 10 Summary 6 Strategic Alliance and Partnership Management 1 Introduction 2 Value Orientation of Strategic Alliance 3 Evolution of Cisco’s Strategic Alliance 4 Main Types of Partners 5 Evolution of the Evaluation Mechanism of Sales Partners 6 Treatment of Partners’ Interests 7 Construction of Partner Ecosystem 8 Impact of Partners on Cisco’s Value Chain 9 Summary 7 Build Highly Adaptable Corporate Culture 1 Introduction 2 Core Values in the Cultural System 3 Build Innovation Culture 4 Use Culture to Build Sustainable Competitiveness 5 Shaping Highly Adaptable Enterprises Through Culture 6 Five Levers for Establishing a Highly Adaptable Corporate Culture 7 Principles for Promoting the Implementation of Culture 8 Summary 8 Corporate Governance and Risk Management 1 Introduction 2 Corporate Governance Structure and Wind Control System 3 How to Manage Risks Facing Global Markets? 4 Framework and Process of Risk Management 5 How to Conduct Internal Business Process Audit? 6 Use of Information-Based Tools to Quantify Risk 7 Process of Internal and External Audit 8 Management of Compliance and Corporate Reputation 9 Summary 9 Informatization and Value Chain Management 1 Introduction 2 Manage Global Customer Value Chain 3 Customer-Centered Value Chain Management Mode 4 Transformation of Value Chain Management 5 How to Manage the Complexity of the Value Chain? 6 Integration of Information Construction and Value Chain Management 7 Formulation and Implementation of Information Strategy 8 Value of Informatization and Return on Investment 9 Summary 10 Collaborative Organization and Knowledge Management 1 Introduction 2 Using Knowledge Platform to Build the Foundation of Enterprise Differentiation 3 Use of Information Technology to Create Different Working Environments 4 Use of Information Technology to Build a Collaborative Organization 5 Inter-organizational Collaboration 6 Collaboration Technology Used in the Sales Work 7 Knowledge Management and Knowledge Value-Added Chain 8 Integrated Work Experience Platform and Knowledge Sharing 9 Summary Appendix 1 Strategic Leadership 2 Enterprise Transformation and Change Management 3 Innovation System 4 Merger Strategy and Merger Management 5 Strategic Alliance and Partnership Management 6 Establish a Highly Adaptable Corporate Culture 7 Corporate Governance and Risk Management 8 Information and Value Chain Management 9 Collaborative Organization and Knowledge Management