توضیحاتی در مورد کتاب :
این کتاب تلاش می کند ارزش آفرینی در تجارب گردشگری را به صورت نظری و عملی ترسیم کند تا به درک و مدل های جدیدی دست یابد تا به شناسایی چگونگی تغییر ارزش آفرینی در صنعت گردشگری کمک کند و راه هایی را نشان دهد که گردشگران و محیط ها می توانند فعالانه در این زمینه مشارکت کنند. تغییر کند، بنابراین تبدیل به یک عنصر حیاتی در موفقیت آن می شود. این کتاب با گنجاندن دو جنبه اصلی خلق ارزش، یعنی جنبههای روانشناختی و فیزیولوژیکی یک سفر توریستی، ایدههای اساسی را در مورد چگونگی تصدیق و مدیریت تجربه گردشگری بهعنوان یک ساختار مبتنی بر ارزش و روایتهای شخصی مطرح میکند. کتاب دارای 19 فصل و نمایه موضوعی است. موجود در چاپ
فهرست مطالب :
Chapter: 1 (Page no: 1) Co-creation of tourist experience: scope, definition and structure. Author(s): Prebensen, N. K. Chen, J. S. Uysal, M. Chapter: 2 (Page no: 11) Dynamic drivers of tourist experiences. Author(s): Chen, J. S. Prebensen, N. K. Uysal, M. Chapter: 3 (Page no: 22) Tourist experience value: tourist experience and life satisfaction. Author(s): Björk, P. Chapter: 4 (Page no: 33) Conceptualization of value co-creation in the tourism context. Author(s): Chathoth, P. K. Ungson, G. R. Harrington, R. J. Altinay, L. Okumus, F. Chan, E. S. W. Chapter: 5 (Page no: 48) Why, oh why, oh why, do people travel abroad? Author(s): Dann, G. M. S. Chapter: 6 (Page no: 63) Revisiting self-congruity theory in travel and tourism. Author(s): Sirgy, M. J. Chapter: 7 (Page no: 79) Moving people: a conceptual framework for understanding how visitor experiences can be enhanced by mindful attention to interest. Author(s): Dahl, T. I. Chapter: 8 (Page no: 95) Co-creation of experience value: a tourist behaviour approach. Author(s): Andrades, L. Dimanche, F. Chapter: 9 (Page no: 113) Authenticity as a value co-creator of tourism experiences. Author(s): Ramkissoon, H. Uysal, M. Chapter: 10 (Page no: 125) Experience co-creation depends on rapport-building: training implications for the service frontline. Author(s): Magnini, V. P. Roach, K. Chapter: 11 (Page no: 139) Approaches for the evaluation of visitor experiences at tourist attractions. Author(s): Jensen, Ø. Chapter: 12 (Page no: 157) Storytelling in a co-creation perspective. Author(s): Mathisen, L. Chapter: 13 (Page no: 169) Tourist information search: a DIY approach to creating experience value. Author(s): Korneliussen, T. Chapter: 14 (Page no: 182) Co-creation of value and social media: how? Author(s): Yüksel, A. Yanık, A. Chapter: 15 (Page no: 207) Prices and value in co-produced hospitality and tourism experiences. Author(s): Yu XiaoJuan Schwartz, Z. Chapter: 16 (Page no: 221) Value creation: a tourism mobilities perspective. Author(s): Prideaux, B. Chapter: 17 (Page no: 234) Guide performance: co-created experiences for tourist immersion. Author(s): Mossberg, L. Hanefors, M. Hansen, A. H. Chapter: 18 (Page no: 248) Value creation and co-creation in tourist experiences: an East Asian cultural knowledge framework approach. Author(s): Lee YoungSook Prebensen, N. K. Chapter: 19 (Page no: 262) Challenges and future research directions. Author(s): Prebensen, N. K. Uysal, M. Chen, J. S.
توضیحاتی در مورد کتاب به زبان اصلی :
This book attempts to outline value creation in tourist experiences, theoretically and practically, in order to obtain new understandings and models to help identify how value creation is changing within the tourism industry and demonstrate ways in which both tourists and settings can proactively take part in this change, thus becoming a vital element in its success. By including two major aspects of value creation, i.e., psychological and physiological aspects of a tourist journey, the book puts forward fundamental ideas on how to acknowledge and handle tourist experience as a value-based construct and personal narratives. The book has 19 chapters and a subject index. Available In Print