توضیحاتی در مورد کتاب Delivering Better Policies Through Behavioural Insights: New Approaches
نام کتاب : Delivering Better Policies Through Behavioural Insights: New Approaches
عنوان ترجمه شده به فارسی : ارائه سیاستهای بهتر از طریق بینشهای رفتاری: رویکردهای جدید
سری :
نویسندگان : Oecd
ناشر :
سال نشر : 2019
تعداد صفحات : 158
ISBN (شابک) : 9264555730 , 9789264555730
زبان کتاب : English
فرمت کتاب : pdf
حجم کتاب : 6 مگابایت
بعد از تکمیل فرایند پرداخت لینک دانلود کتاب ارائه خواهد شد. درصورت ثبت نام و ورود به حساب کاربری خود قادر خواهید بود لیست کتاب های خریداری شده را مشاهده فرمایید.
توضیحاتی در مورد کتاب :
همانطور که بینش های رفتاری (BI) به طور گسترده مورد استفاده قرار می گیرند، کشورها به دنبال گسترش کاربرد روش شناسی در مرزهای جدید سیاست گذاری هستند. این گزارش راهحلهای آگاهانه رفتاری را برای مشکلات پیچیده سیاست در زمینههای رقابت، حمایت از مصرفکننده، مصرف انرژی و ایمنی از طریق انواع رویکردهای نظری و تجربی آزمایش میکند. نتایج به سیاست گذاران ایده های جدیدی برای مقابله با مشکلات مربوط به سیاست های مربوط به رفتار فردی و همچنین برای تغییر رفتار سازمان ها می دهد.
فهرست مطالب :
Foreword
Acknowledgements
Abbreviations and acronyms
Executive summary
Applying BI to individual and organisational behaviour
Key lessons: How can policymakers apply BI to complex problems
Chapter 1. Overview and key lessons
Behavioural insights and public policy: Where are we now
Applying behavioural insights in policy settings
How is BI being used to develop and implement policies?
Applying behavioural insights to current policy issues: New insights
Individual decision-making
Smart meters and electricity consumption
Digital consumer policy
Organisational decision-making
Cartel behaviour
Safety behaviour
Guidance and lessons for policymakers
References
Part I. Individual decision-making
Part I. Individual decision-making
Chapter 2. Real-time information and consumer decisions on energy consumption
Introduction
Context and problem setting
Real-time feedback and time-use electricity pricing
Smart meters allow real-time feedback on household electricity consumption
Text message or email
Internet site or mobile application
In-home display
Smart meters allow dynamic electricity pricing regimes
Real-time pricing
Critical period pricing
Time-of-use pricing
Literature review
Methodology
Theoretical model
Experimental design
Context
In-home display
Time-of-use electricity prices
Results and discussion
Temporal variation in household response
Household response by outdoor temperature
Persistence of household response
Real-time feedback and time of use electricity prices
Conclusion
Notes
References
Chapter 3. Protecting digital consumers
Introduction
Context and problem setting
Using behavioural insights to better understand the consumer experience: Online advertising and consumer biases
Online advertising: An overview
Benefits and risks for consumers
Online advertising can take advantage of consumer biases and cause consumer detriment
Endowment, anchoring and framing effects
Use of social norms and persuasion profiling
Default and status quo bias
Using behavioural insights to further understand the impact of online advertising
Improving interventions with behavioural insights: Online disclosures
The importance of online information disclosure: An overview
Consumers’ behavioural biases relevant to online disclosures
Information overload
Anchoring and framing effects
The endowment effect and loss aversion
Default biases
Overconfidence and myopia
Social norms and other factors
Policy implications
Information and pricing should be clear and accurate
Material information should not only be in the terms and conditions
Use of images, audio and video should be considered
Timing of disclosures is important
Consumer consent should be express
Information should be as simple as possible
Personalised disclosures require further consideration
Technology-enabled information provision could facilitate comparison shopping and switching in complex markets
The importance of testing
Methodology
Personalised pricing: An overview
Examples of behavioural biases that are potentially relevant to personalised pricing
Framing and loss aversion
Fairness
Overconfidence
Research objectives and orientations
Proposed experimental approach
Conclusion
Notes
References
Part II. Organisational decision-making
Part II. Organisational decision-making
Chapter 4. Cartel deterrence and the labour market for managers
Introduction
Context and problem-setting
EU legislation
Anti-cartel legislation in major European countries
Germany
France
United Kingdom
North American anti-cartel law
United States
Canada
Cartel enforcement in practice
EU cartel case
German price-fixing cases
French cartel case
Canada and the United States
Literature review
Theoretical literature
Empirical literature
Experimental literature
Policy literature
Methodology
Theoretical model
Market description
Competitive benchmark
Collusion
Corporate fines
Individual fines
Experimental design
Results and discussion
Introductory note and test hypotheses
Cartel prevalence
Pricing behaviour
Voting behaviour
Discussion
Conclusion
Notes
References
Chapter 5. Fostering a safety culture in the energy sector
Introduction
Context and problem setting
What is safety culture?
Applying behavioural insights to foster strong safety culture
Key BI principles in safety culture literature
Messenger
Social influences
Social benchmarking
Social norms (speaking up)
Reciprocity
Safety culture context of countries in the analysis
Canada
Mexico
Ireland
Oman
Understanding the system – Shared responsibility, awareness of safety culture, complacency
Shared understanding of responsibility between regulators and regulated entities
Awareness of safety
Complacency
Organisational structure, management and workers
Methodology
Understanding context and fine-tuning the design
Experimental design: Questionnaire on safety culture and behavioural scenarios
Administering the questionnaire
Language
Timeframe
Design
1. Demographics
2. Safety culture/climate questions
3. Behavioural scenarios
4. Qualitative
Results and discussion
Results
Sample size
Safety culture questions
National differences
Role differences
Behavioural insights vignettes
Overall
Regulator vs. regulated entity
Behavioural principle
Feedback effects
Norm effects
Messenger effects
International lens and understanding the results
Messenger
Feedback
Social norms
Lens of an occupational role for understanding the results
Messenger
Feedback
Social norms
Lens of an organisational background for understanding the results
Summary of behavioural results
Messenger
Feedback
Social norms
Limitations of the study
Conclusions
Policy lessons
Potential next steps/areas for further work
Complementary field work
References
Annex 5.A. Additional information and sample survey
Additional details on sample and participants
Survey on behavioural assets and needs
Safety culture items
Behavioural vignettes items
Sample of behavioural vignettes
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توضیحاتی در مورد کتاب به زبان اصلی :
As behavioural insights (BI) become more widely used, countries are looking to expand the application of the methodology to new frontiers of policy making. This report tests behaviourally informed solutions to complex policy problems in the fields of competition, consumer protection, energy consumption and safety through a variety of theoretical and experimental approaches. The results give policy makers new ideas for tackling policy problems related to individual behaviour, as well as for changing the behaviour of organisations.