دانلود کتاب Digital Broadcasting: An Introduction to New Media

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FC\nHalf title\nBloomsbury New Media Series\nTitle\nCopyright\nDedication\nContents\nAcknowledgements\n1 Introduction\n Broadcasting in Transition\n A Multifaceted Approach to Digital Broadcasting\n Outline of the Book\n2 A Historical Approach to Digital Broadcasting\n The Installation of Broadcasting Media\n Broadcasting and Changing Conceptions of the Home\n Models of Broadcasting Systems\n Broadcasting Policies in the Age of Scarcity\n Broadcasting Policies in the Age of Availability\n Broadcasting Policies in the Age of Plenty\n3 The Broadcasting Industry\n Changes in Competition\n From Value Chains to Value Networks\n Business Models\n Digital Broadcasting Industry from a Value Network Perspective\n Content Creation and Production: Content and Application Developers\n Content Aggregation and Packaging\n Content Distribution\n Digitization of Television Distribution\n Digitization of Radio Distribution\n Content Service Provision\n Network-based Audiovisual Services\n Audiovisual Services via the Web\n Portable Audiovisual Services\n Content Service and Technology Consumption\n4 Production in the Digital Era\n The Field of Media Production\n Professionalism and Amateurism\n Fan- and Amateur-based Production\n The Industry Fights Back\n Something Old?\n Something New?\n Broadcasting and Interactivity\n5 Channels in the Digital Broadcasting Era\n From Broadcasting to Ecocasting\n From Channel Scarcity to Channel Abundance\n Survival of the Fittest: Branding\n From Grazing to Browsing\n Public and Community\n6 Audiences in the Digital Broadcasting Era\n Audience Approaches\n Understanding New TV Audiences: Tools, Affordances and Practices\n Affordances and Practices of Entertainment\n Affordances and Practices of News\n Affordances and Practices of Everyday Life Organization\n Affordances and Practices of Sociality\n7 Rethinking Digital Broadcasting and New Media\n Liquidization\n Defamiliarization\n Storytelling\n De- and Recentralization\n Democratization and Participation\n Conclusion\nAnnotated Guide to Further Reading\nExercises and Questions\nBibliography\nIndex