دانلود کتاب Handbook of Research on the Impact of Culture and Society on the Entertainment Industry

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Title Page
Copyright Page
Book Series
Dedication
Editorial Advisory Board and List of Reviewers
List of Contributors
Table of Contents
Detailed Table of Contents
Foreword
Preface
Section 1: Entertainment, Culture, and Society
Chapter 1: Transformation of Entertainment Culture throughout Society and History
Chapter 2: Leisure and Entertainment as a Creative Space-Time Manifold in a Post-Modern World
Chapter 3: Entertainment and Food Tourism in the Backdrop of Late Modernity and a Reflection on Turkey
Chapter 4: Negotiating Spirituality
Chapter 5: Concurrence of Sports and Entertainment Industries
Chapter 6: Bollywoodizing Cricket!
Section 2: Entertainment and Media
Chapter 7: The Understanding of Entertainment in Press Enterprises in Turkey
Chapter 8: An Overview on Presentation of Entertainment in Newspapers\' Weekend Supplements
Chapter 9: Entertainment on French Television
Chapter 10: Transformation in Daytime Television Programs in Turkey since 2000
Chapter 11: The Past as a Spectacle
Chapter 12: Rewarding Work, Representing Work
Chapter 13: Globalization and the Dynamics of Work Markets
Chapter 14: User-Generated Cinema
Chapter 15: Historical Epic as a Genre in Popular Turkish Cinema
Chapter 16: Violence and Pornographic Violence as a Mass Entertainment Medium
Section 3: Entertainment and Marketing
Chapter 17: Leisure Time Marketing in the Context of the Entertainment Industry
Chapter 18: Experience Marketing at Retail Environments
Chapter 19: Eatertainment
Chapter 20: Customer Responses to Arts Festivals
Chapter 21: Contemporary Art Museums\' Marketing Strategies
Chapter 22: Differences that Matter
Section 4: Entertainment, Advertising, and Public Relations
Chapter 23: The Representation of Public Relations Profession and Public Relations Practitioners in the Context of Entertainment Culture in Turkish TV Series
Chapter 24: The Integration of Entertainment and Advertising
Chapter 25: Entertainment Media
Chapter 26: Acceptance of Branded Video Games (Advergames)
Chapter 27: The Use of Humor in Award-Winning TV Commercials in Turkey
Chapter 28: Advertisement as Part of Entertainment Culture and its Effects on City Culture
Section 5: Entertainment and Technology
Chapter 29: The Role of New Media in Contemporary Entertainment Culture
Chapter 30: Shared Values in Social Media and Comics Scan Communities as New Belonging-Marks
Chapter 31: Digital Entertainment Culture and Generation Y
Compilation of References
About the Contributors
Index