دانلود کتاب Luxury talent management: Leading and managing a luxury brand

فهرست مطالب :

Content: PART I: UNDERSTANDING THE FUNDAMENTALS OF THE LUXURY INDUSTRY AND WHAT IT MEANS FOR HR --
The 4 Major Specificities of the Luxury Industry --
Unique Factor 1: the Family Business Heritage --
Unique Factor 2 : the Essence of Creation --
The 4 Luxury Corporate Culture and Leadership Styles --
The 4 Key Populations to Manage --
PART II: INTERNATIONAL KEY PERSONAL GROWTH STORIES --
HIGHLIGHTING THE ROLE, SKILLS, BEHAVIOUR AND EXPERIENCE REQUIRED TO WORK IN THE LUXURY INDUSTRY --
Executive Profiles --
Retail Profiles --
Creators/ Designers Profiles --
The Workshop & Manufacturing Jobs --
PART III: FOUR CASE STUDIES ON EXPERIENCE, SKILLS, COMPETENCIES --
LEARNING THE SPECIFICITIES OF THE LUXURY INDUSTRY Case Study 1: A Luxury Family Business Succession that Failed --
Case Study 2: From Marketing to Creation (Creative Recruitment Case Study) --
Case Study 3: \'a Modern Gipsy at Gucci \' (The Polet Case Study) --
Case Study 4: A Successful Leadership Duo (Luxury Brand Case Study) --
PART IV: LOOKING FORWARD ₆ THE PEOPLE CHALLENGES AHEAD --
A Luxury Competency Model to Replicate Talent --
Managing the New Retail and Marketer Profiles --
Leading Creative Teams & Designers --
Be Ready for the Asian Market --
The Luxury Leadership House where People can Share & Learn --
Conclusion: Principles for Luxury Change Management --
Bibliography --
About the Authors.