توضیحاتی در مورد کتاب Management [RENTAL EDITION] (15th Edition)
نام کتاب : Management [RENTAL EDITION] (15th Edition)
ویرایش : 15
عنوان ترجمه شده به فارسی : مدیریت [نسخه اجاره] (چاپ پانزدهم)
سری :
نویسندگان : Stephen Robbins, Mary Coulter
ناشر : Pearson
سال نشر : 2020
تعداد صفحات : 619
ISBN (شابک) : 0135581850 , 9780135581858
زبان کتاب : English
فرمت کتاب : pdf
حجم کتاب : 54 مگابایت
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فهرست مطالب :
Front Cover
Title Page
Copyright Page
Dedication
Brief Contents
Contents
Preface
Acknowledgments
Part 1 Introduction to Management
Chapter 1: Managers and You in the Workplace
Tell Who Managers Are and Where They Work
Who Is a Manager?
Where Do Managers Work?
Why Are Managers Important?
Management Versus Managers
What Is Management?
What Do Managers Do?
Managerial Challenges Today and Into the Future
Focus on Technology
Focus on Disruptive Innovation
Focus on Social Media
Focus on Ethics
Focus on Political Uncertainty
Focus on the Customer
Why Study Management?
The Universality of Management
The Reality of Work
Rewards from Being a Manager
Gaining Insights into Life at Work
Employability Skills
Boxed Features
FYI
It’s Your Career: The ABC’s of Managing Your Time
Learning from Failure: Successful Managers Learn from Their Failures
Workplace Confidential: Dealing with Organizational Politics
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Working with Artificial Intelligence
Case Application 2: Nike: Taking a Customer Focus to a New Level
Management History Module
Early Management
Classical Approach
Scientific Management
General Administrative Theory
Behavioral Approach
Quantitative Approach
Contemporary Approaches
Preparing For: Exams/Quizzes
Preparing For: My Career
Chapter 2: Making Decisions
The Decision-Making Process
Step 1: Identify a Problem
Step 2: Identify Decision Criteria
Step 3: Allocate Weights to the Criteria
Step 4: Develop Alternatives
Step 5: Analyze Alternatives
Step 6: Select an Alternative
Step 7: Implement the Alternative
Step 8: Evaluate Decision Effectiveness
Approaches to Decision Making
Rationality
Bounded Rationality
Intuition
Evidence-Based Management
Crowdsourcing
Types of Decisions
Structured Problems and Programmed Decisions
Unstructured Problems and Nonprogrammed Decisions
Comparing Decision Types
Decision-Making Styles
Decision-Making Biases and Errors
Cutting-Edge Approaches for Improving Decision Making
Design Thinking
Big Data and Artificial Intelligence
Boxed Features
FYI
Let’s Get REAL
Learning from Failure: James Dyson: A Man of a Thousand Failures
Workplace Confidential: Making Good Decisions
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Making Decisions with Bad Data
Case Application 2: Bringing Sports Analytics into the Thick of Things
Part 1: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case: Starbucks—Introduction
Part 2 Basics of Managing in Today’s Workplace
Chapter 3: Influence of the External Environment and the Organization’s Culture
The Manager: Omnipotent or Symbolic?
The Omnipotent View
The Symbolic View
Reality Suggests a Synthesis
The External Environment: Constraints and Challenges
Defining the Environment and Environmental Uncertainty
Monitoring the General Environment
The Specific Environment
Managing the Environment
Organizational Culture: Constraints and Challenges
What Is Organizational Culture?
Strong Cultures
Where Culture Comes From and How It Continues
How Employees Learn Culture
How Culture Affects Managers
Boxed Features
Let’s Get REAL
FYI
Learning from Failure: A Corrupt Culture at Wells Fargo
It’s Your Career: Reading an Organization’s Culture: Find One That Is a Right Fit for You
Workplace Confidential: Adjusting to a New Job or Work Team
Preparing For: Exams/Quizzes
Preparing For: My Career
Ethics Dilemma
Skill Exercise: Developing Your Environmental Scanning Skill
Working Together Team Exercise
My Turn to be a Manager
Case Application 1: Environmental Uncertainty at HBO
Case Application 2: Organizational Culture at Vice Media
Chapter 4: Managing in a Global Environment
Clarifying Terminology
A Brief History of Globalization
The Case For and Against Globalization
The Win-Win Argument
The Downside of Globalization
Globalization Today
What Does This Mean for Managers?
Different Types of International Organizations
How Organizations Go International
Managing in a Global Environment
The Political/Legal Environment
The Economic Environment
The Cultural Environment
Boxed Features
FYI
Let’s Get REAL
It’s Your Career: Developing Your Global Perspective—Working with People from Other Cultures
Learning from Failure: Disney Learns That France Isn’t Florida
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Glencore: Conducting Business in Countries Where Others Might Not
Case Application 2: Tariffs: Helping or Hurting General Motors?
Chapter 5: Managing Diversity
Diversity 101
What Is Workplace Diversity?
Benefits of Workforce Diversity
The Changing Workplace
Characteristics of the US Population
What About Global Workforce Changes?
Types of Workplace Diversity
Age
Gender
Race and Ethnicity
Disabilities
Religion
LGBT: Sexual Orientation and Gender Identity
Challenges in Managing Diversity
Personal Bias
Glass Ceiling
Pay Inequities
Workplace Diversity Initiatives
Top Management Commitment to Diversity
Mentoring
Diversity Training
Employee Resource Groups
Some Final Thoughts and Questions
Boxed Features
FYI
Let’s Get REAL
Workplace Confidential: Dealing with Diversity
Learning from Failure: Denny’s Answer to Its Diversity Problem
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Gusto: Making a Difference in Gender Diversity
Case Application 2: Bring in Diversity . . . and Then What?
Chapter 6: Managing Social Responsibility and Ethics
What is Social Responsibility?
Two Opposing Views
From Obligations to Responsiveness to Responsibility
Social Responsibility and Economic Performance
Green Management and Sustainability
How Organizations Go Green
Evaluating Green Management Actions
Managers and Ethical Behavior
Factors That Determine Ethical and Unethical Behavior
Ethics in an International Context
Encouraging Ethical Behavior
Employee Selection
Codes of Ethics
Leadership at the Top
Job Goals and Performance Appraisal
Ethics Training
Independent Social Audits
Current Issues in Social Responsibility and Ethics
Protecting Whistle-Blowers
Promoting Social Entrepreneurship
Social Media and Social Responsibility
Corporate Philanthropy
Boxed Features
FYI
Let’s Get REAL
Learning from Failure: Siemens Atones for Its Sins
Workplace Confidential: Balancing Work and Personal Life
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Chobani: A Different Kind of Yogurt Company
Case Application 2: Every Kid Fed: Addressing Childhood Hunger Through Social Entrepreneurship
Chapter 7: Managing Change and Disruptive Innovation
The Case for Change
Living with VUCA
External Forces for Change
Internal Forces for Change
The Change Process
The Calm Waters Metaphor
The White-Water Rapids Metaphor
Areas of Change
Strategy
Structure
Technology
People
Managing Change
Why Do People Resist Change?
Techniques for Reducing Resistance to Change
Contemporary Issues in Managing Change
Changing an Organization’s Culture
Employee Stress
Stimulating Innovation
Creativity Versus Innovation
Stimulating and Nurturing Innovation
Disruptive Innovation
Definition
Why Disruptive Innovation Is Important
Who’s Vulnerable?
Implications
Boxed Features
FYI
Let’s Get REAL 171,
Workplace Confidential: Coping with Job Stress
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Change from Within at Google
Case Application 2: Creating an Innovation Lab at Neiman Marcus
Part 2: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case Starbucks—Basics of Managing In Today’s Workplace
Part 3 Planning
Chapter 8: Foundations of Planning
The What and Why of Planning
What Is Planning?
Why Do Managers Plan?
Planning and Performance
Types of Plans
Strategic Versus Operational Plans
Short-Term Versus Long-Term Plans
Specific Versus Directional Plans
Single-Use Versus Standing Plans
Contingency Factors in Planning
Level in the Organization
Degree of Environmental Uncertainty
Length of Future Commitments
Objectives: The Foundation of Planning
Stated Versus Real Objectives
Traditional Objective Setting
Management by Objectives
Contemporary Issues in Planning
Environmental Scanning
Virtual Reality
Boxed Features
Let’s Get REAL
FYI
Learning from Failure: US Army Corps of Engineers and Hurricane Katrina
Workplace Confidential: When You Face a Lack of Clear Directions
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Capturing Anti-Trends at New Balance
Case Application 2: Living Up to Goals at Tesla
Chapter 9: Managing Strategy
What Is Strategic Management and Why Is It Important?
Defining Strategic Management
Why Is Strategic Management Important?
The Strategic Management Process
Step 1: Identifying the Organization’s Current Mission, Goals, and Strategies
Step 2: Doing an External Analysis
Step 3: Doing an Internal Analysis
Step 4: Formulating Strategies
Step 5: Implementing Strategies
Step 6: Evaluating Results
Corporate Strategies
What Is Corporate Strategy?
What Are the Types of Corporate Strategy?
How Are Corporate Strategies Managed?
Competitive Strategies
The Role of Competitive Advantage
Sustaining Competitive Advantage
Examples of Differentiation Strategies
Boxed Features
FYI 223, 233,
Let’s Get REAL
It’s Your Career: Learning Your Strengths and Weaknesses
Workplace Confidential: Developing a Career Strategy
Learning from Failure: Coke Panics After the Pepsi Challenge
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Turnaround at Chipotle
Case Application 2: Saving Lives Through Strategy at RapidSOS
Chapter 10: Entrepreneurial Ventures
The Context of Entrepreneurship
What Is Entrepreneurship?
Why Is Entrepreneurship Important?
The Entrepreneurial Process
What Do Entrepreneurs Do?
A Hybrid Path to Entrepreneurship
Start-Up and Planning Issues
Identifying Environmental Opportunities and Competitive Advantage
Researching the Venture’s Feasibility—Ideas
Researching the Venture’s Feasibility—Competitors
Researching the Venture’s Feasibility—Financing
Developing a Business Plan
Organizing Issues
Legal Forms of Organization
Organizational Design and Structure
Human Resource Management
Leading Issues
Personality Characteristics of Entrepreneurs
The Entrepreneur as Leader
Control Issues
Potential Control Problems and Actions
Exiting the Venture
Boxed Features
Workplace Confidential: Dealing with Risks
FYI
Let’s Get REAL 251,
Learning from Failure: The Third Time Is a Charm for Vera Wang
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Becoming an Entrepreneur While In College with Brainz Power
Case Application 2: Qordoba: How Sweet It Is to Find a Solution to a Problem
Part 3: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case Starbucks—Planning
Part 4 Organizing
Chapter 11: Designing Organizational Structure
Six Elements of Organizational Design
Work Specialization
Departmentalization
Chain of Command
Span of Control
Centralization and Decentralization
Formalization
Mechanistic and Organic Structures
Contingency Factors Affecting Structural Choice
Strategy and Structure
Size and Structure
Technology and Structure
Environmental Uncertainty and Structure
Traditional Organizational Design Options
Simple Structure
Functional Structure
Divisional Structure
Organizing for Flexibility in the Twenty-First Century
Team Structures
Matrix and Project Structures
The Virtual Organization
Telecommuting
Compressed Work Weeks
Flextime
Job Sharing
The Contingent Workforce
Boxed Features
Let’s Get REAL
Workplace Confidential: Coping with Multiple Bosses
FYI 281, 288, 288,
Learning from Failure: Working at Home Doesn’t Work at IBM
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Making a Flat Organization Work at Punchkick
Case Application 2: The Invisible Workforce at Google
Chapter 12: Managing Human Resources
Why Human Resource Management Is Important
The Human Resource Management Process
External Factors That Affect the Human Resource Management Process
The Economy
Labor Unions
Laws and Rulings
Demography
Identifying and Selecting Competent Employees
Human Resource Planning
Recruitment and Decruitment
Selection
Providing Employees With Needed Skills and Knowledge
Orientation and Socialization
Employee Training
Retaining Competent, High-Performing Employees
Performance Evaluation
Compensation and Benefits
Career Development
Contemporary Issues in Managing Human Resources
Sexual Harassment
Bullying in the Workplace
Boxed Features
Workplace Confidential: Job Search
FYI
Let’s Get REAL
Learning from Failure: Forced Rankings Bomb at Microsoft
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: “Moneyball for HR” at Unilever
Case Application 2: Keeping Dealership Sales Staff from Leaving at Nissan
Chapter 13: Managing Groups and Teams
Groups and Group Development
What Is a Group?
Stages of Group Development
Work Group Performance and Satisfaction
External Conditions Imposed on the Group
Group Member Resources
Group Structure
Group Processes
Group Tasks
Turning Groups into Effective Teams
The Difference Between Groups and Teams
Types of Work Teams
Creating Effective Work Teams
Boxed Features
FYI
Let’s Get REAL 341,
It’s Your Career: Maximizing Outcomes Through Negotiation
Workplace Confidential: Handling Difficult Coworkers
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Making Delivery Drones a Reality at Alphabet
Case Application 2: “Remote Week” at HubSpot
Part 4: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case Starbucks—Organizing
Part 5 Leading
Chapter 14: Managing Communication
Understanding Communication
What Is Communication?
Functions of Communication
The Communication Process
Modes of Communicating
Barriers to Effective Communication
Overcoming the Barriers
Effective Organizational Communication
Formal Versus Informal
Direction of Flow
Networks
Communication in the Internet and Social Media Age
The 24/7 Work Environment
Social Media
Cybersecurity
Becoming a Better Communicator
Sharpening Your Persuasion Skills
Sharpening Your Speaking Skills
Sharpening Your Writing Skills
Sharpening Your Reading Skills
Boxed Features
It’s Your Career: I’m Listening!
Let’s Get REAL
Workplace Confidential: An Uncommunicative Boss
FYI 369, 370, 372,
Learning from Failure: GM’s Catastrophic Communications Breakdown
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Communicating as the Company Grows at Hootsuite
Case Application 2: Communication Challenge at Facebook
Chapter 15: Understanding and Managing Individual Behavior
Focus and Goals of Organizational Behavior
Focus of Organizational Behavior
Goals of Organizational Behavior
Attitudes and Job Performance
Job Satisfaction
Job Involvement and Organizational Commitment
Employee Engagement
Attitudes and Consistency
Cognitive Dissonance Theory
Attitude Surveys
Implications for Managers
Personality
MBTI®
The Big Five Model
The Dark Triad
Additional Personality Insights
Personality Types in Different Cultures
Emotions and Emotional Intelligence
Implications for Managers
Perception
Factors That Influence Perception
Attribution Theory
Shortcuts Used in Judging Others
Implications for Managers
Learning
Operant Conditioning
Social Learning
Shaping: A Managerial Tool
Implications for Managers
Boxed Features
FYI
Let’s Get REAL
Workplace Confidential: An Abusive Boss
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Employee Experience at IBM
Case Application 2: Getting Your Company’s Logo as a Tattoo
Chapter 16: Motivating Employees
What is Motivation?
Early Theories of Motivation
Maslow’s Hierarchy of Needs Theory
McGregor’s Theory X and Theory Y
Herzberg’s Two-Factor Theory
Three-Needs Theory
Contemporary Theories of Motivation
Goal-Setting Theory
Reinforcement Theory
Designing Motivating Jobs
Equity Theory
Expectancy Theory
Integrating Contemporary Theories of Motivation
Current Issues in Motivation
Managing Cross-Cultural Motivational Challenges
Motivating Unique Groups of Workers
Designing Appropriate Rewards Programs
Boxed Features
It’s Your Career: What Motivates You?
FYI
Workplace Confidential: Feelings of Unfair Pay
Let’s Get REAL 432,
Learning from Failure: NSPS: Pay-for-Performance Gone Bad
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Motivating Employees Who Love the Outdoors at REI
Case Application 2: Motivating Under Constraints at Televerde
Chapter 17: Being an Effective Leader
Who Are Leaders, and What Is Leadership?
Early Leadership Theories
Leadership Traits
Leadership Behaviors
Contingency Theories of Leadership
The Fiedler Model
Hersey and Blanchard’s Situational Leadership Theory
Path-Goal Model
Contemporary Views of Leadership
Leader–Member Exchange (LMX) Theory
Charismatic Leadership
Transformational-Transactional Leadership
Authentic Leadership
Ethical Leadership
Servant Leadership
Followership
Integrating Theories of Leadership
Leadership Issues in the Twenty-First Century
Managing Power
Developing Credibility and Trust
Leading Virtual Teams
Leadership Training
When Leadership May Not Be Important
Boxed Features
FYI
Learning from Failure: The Firing of Steve Jobs at Apple
Let’s Get REAL 462,
Workplace Confidential: A Micromanaging Boss
It’s Your Career: How to Be Seen as Trustworthy
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Transforming the Fashion Industry at Stitch Fix
Case Application 2: Recognizing What Leadership Is Needed at the Golden State Warriors
Part 5: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case Starbucks—Leading
Part 6 Controlling
Chapter 18: Monitoring and Controlling
What is Controlling, and Why is it Important?
What Is Controlling?
Why Is Controlling Important?
The Control Process
Step 1: Measuring Actual Performance
Step 2: Comparing Actual Performance Against the Standard
Step 3: Taking Managerial Action
Summary
Controlling for Organizational and Employee Performance
What Is Organizational Performance?
Measures of Organizational Performance
Controlling for Employee Performance
Tools for Measuring Organizational Performance
Feedforward/Concurrent/Feedback Controls
Financial Controls
Information Controls
Balanced Scorecard
Benchmarking of Best Practices
Contemporary Issues in Control
Social Media as a Control Tool
Global Differences in Control
Workplace Privacy
Employee Theft
Corporate Governance
Boxed Features
FYI
Workplace Confidential: Responding to an Unfair Performance Review
Let’s Get REAL
Preparing For: Exams/Quizzes
Preparing For: My Career
Case Application 1: Bug Bounty Hackers at General Motors
Case Application 2: Posting for Just Other Employees to See
Planning and Control Techniques Module
Techniques for Assessing the Environment
Environmental Scanning
Forecasting
Techniques for Allocating Resources
Budgeting
Scheduling
Breakeven Analysis
Linear Programming
Contemporary Planning Techniques
Project Management
Scenario Planning
Review and Discussion Questions
Managing Operations Module
The Role of Operations Management
Services and Manufacturing
Managing Productivity
Strategic Role of Operations Management
Value Chain Management
What is Value Chain Management?
Goal of Value Chain Management
Benefits of Value Chain Management
Value Chain Strategy
Current Issues in Managing Operations
Technology’s Role in Operations Management
The Robots Are Coming!
Quality Management
Quality Goals
Mass Customization
Creating a Lean Organization
Review and Discussion Questions
Part 6: Management Practice
A Manager’s Dilemma
Global Sense
Continuing Case Starbucks—Controlling
Glossary
Name Index
Organization Index
Subject Index