دانلود کتاب The Organization and Architecture of Innovation

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0750682361......Page 1
Copyright Page......Page 5
Contents......Page 6
Acknowledgments......Page 8
About the Authors......Page 10
Introduction......Page 12
Chapter 1.Organization and Architecture......Page 18
Types of Communication......Page 38
The Evolution of Organizational Structure......Page 41
The Trumpet Model of the Product Development Process and Physical Space......Page 55
Chapter 3. The Flow of Communication in Space......Page 62
The Role Played by Physical Space......Page 73
The Conflguration of Physical Space May Hinder Interaction......Page 82
The Steelcase Example......Page 85
The Corning Example......Page 91
Chapter 4. Increasing Awareness......Page 96
Centers of Gravity and Awareness......Page 99
Influencing Centers of Gravity......Page 101
Skoda Assembly Plant—Awareness of Quality......Page 105
Technical University of Munich—Awareness of Learning......Page 111
Chapter 5. Two Management Tools Employed Together......Page 120
The BMW Projekthaus in Munich......Page 125
Reflecting Back......Page 137
References......Page 140
Index......Page 142