دانلود کتاب Virtual Presenting: A Guide to Formats, Production and Authentic Delivery

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Cover Half Title Title Page Copyright Page Dedication Contents Figures Preface Acknowledgments 1. Introduction The Shift to Virtual The Many Modes of Remote Media Production What We Learned from Going Virtual Why We Wrote This Book What's in the Book? How to Use This Book 2. Presentation Basics Building Your Skills Is Like Architecture Presentation Skills in Virtual Production Media Training Meets Non-Traditional Conversational Delivery Presentation Skills 101 Imagine This The Four Ps of Presentation Skills Pitch Pace Posture Passion The 30% Energy Principle Check in with Yourself Always On Reading the Room Imagine This Using the Space On Stage In a Small Room On Camera Interviews Coming Out of the Gate Strong Imagine This Don't Save the Best for Last Let the Host Do the Work Appearing on Camera for the First Time Plugging Resting Position Eye Contact Handling Surprises Keep the Glass Half-Full Imagine This The Green Room and Being Green Positivity Matters The Temporary Narcissist The Basics, in Sum Notes 3. What Is Authentic Delivery? Authentic Virtual Presenting Brief History of Authenticity Theory What We Can Learn from Erving Goffman What Does It Mean to Manage Our Impression? Technology and Mass Media Radio and the New Presenters From the Television Tube to YouTube The Power to the People The Shift to Internet Video Authenticity Matters Screen Authenticity Being an Authentic New Media Personality Takeaways from Tyler Oakley What We Can Learn from Influencers The Beginning of Social Video The Authenticity of Live and Vertical Video Authentic Expertise Delivered Digitally What TikTok and Vertical Video Can Teach Us Think About Who You Are Talking To Make Your Presentation Feel Different Make Your Audience Comfortable The Collective Shift to Remote Production The Business of Remote Media Production Overcoming the Fear of Presenting Being Believable Means Being Imperfect Remotely Authentic Dress for Authenticity The Authentic Setting The Background Authentic Books and Bookshelves Plants and Flowers Artwork and Photos Adding Spice to the Production Intentional Pauses Audio and Care Moving Around and Standing Desks Writing and Responding The Virtual Teleprompter Authenticity in Sum Notes 4. Multi-Platform Preparation and Pre-Production Television Magic Television Is Dead, Long Live Television Remote Production: The Third "Location" Breaking Down Production Flow Present Capture Encoding Amplify Decoding Why Do We Say "Taped" or "Filmed"? Frame Rate Positions within a Live Production Flow Producers Executive Producer Senior Producer/Producer/Associate Producer/Production Assistant Production Manager/Production Coordinator The Creative Team Directors The Technical Team Engineering Platforms Broadcasting Multidirectional (Cloud-Based Video) Video Conferencing—Bidirectional Video Content Networks—One-Way or One-to-Some Webinar—One-Way with Bidirectional Functionality Producing Quality Media Components of a Good Video Shot Remote Production Scenarios Basic Remote Production Supplemented Remote Production Store and Forward Remote Production Remote Production Kits Quicklink Sorrentino Media Remote Production Kit Hayden5 Drop Kit Hybrid Remote Production Some Things to Consider When Choosing the Right Remote Approach Content Connectivity Lighting The Presenter Remote Education and Unique Approaches Interactive Courses Prioritize Audio First Camera on a Rolling Tripod Optimizing Zoom to Layer Up the Experience The Mobile Laptop Stand Selfie Stick Teaching POV Arts Multicamera Switching Virtual White Boards Accessibility Watch Parties Be Creative Notes 5. Virtual Events, Webinars, Livestreams, and Calls The Production of Remote Media and Virtual Presenting Registration, Attendance, and Leads Registration and Data Exporting and Importing Your Registration Data Key Opinion Leaders and Keynote Speakers Moderating Q&A and Content Moderation The Importance of Time Production on the Medium Scale Recorded Interviews Methods of Remote Recording Local Record Store and Forward Cloud Record Off-Site Record Cellular Bonding Livestreams In the Control Room Input: Feeds Wired Local Feeds Cloud-Based Remote Feeds Adding Layers to Your Livestream Live Chat Q&A Moderated Chat and Q&A Real-Time Polls The Call in and Live Hit The Big Stuff—Webinars and Virtual Events Your Setup Webinars and Workshops The Story of Webinars Live Webinars The Live Production Zoom Webinars—Some Techniques Hosts Screen Sharing Zoom Webinar Options Panelists and Attendees Registration Branding Polls, Q&A, and Surveys More Audience Information Directing the Show StreamYard Vimeo Pro Social Media Livestreams—Facebook and LinkedIn Facebook LinkedIn Live Simulive Simulive Using PowerPoint Programming Your Simulive Creative Uses of Existing Technology Remote Kits Hybrid Remote Using RTMP Mixing Multiple Video Conferencing Platforms and Recording ISOs Simultaneous Streams Virtual Events and Summits The Virtual Event Basics—Planning The Show What Makes Virtual Events Unique? The Virtual Event—In Parts The Platform Preparation Virtual Event Site Set Up Navigation The Main Show Concurrent Sessions and Breakout Rooms Poster Sessions, Sponsor Spaces, and Booths Networking Spaces Gamification Data Collection Certificates Surveys and Polls Compliance and Accessibility Post-Production, Long-Term Hosting and On-Demand Warnings to the Wise—Some Important Safety Practices Getting Good at Putting on a Virtual Show Notes 6. Voices from the Field Ashesh Satvedi, Director of Video Marketing & Virtual Experiences at Box In Your Opinion, What Are the Biggest Issues Facing Remote Media Production? What Is Unique about Your Workflow, Approach, or Remote Production Methods? Can You Give an Example of a Moment or Project Where You Were Stuck or Had a Major Issue Related to Remote Production? What Happened and How Did You Resolve It? What Are Some Common Mistakes That On-Camera Presenters Make during Virtual Events? What Do You Consider to Be the Best Advice/Leadership You have Provided to On-Camera Talent? Jeff Miner, Global Business Lead at Google's Creative Works What Is Unique about the Work You Have Done in a Remote Production Environment? How Do You Prep and How Do You Prep Your Fellow On-Camera Presenters? What Mistakes Did You Make Early on That You've Learned From? Liana Jabs, Digital Project Manager and Digital Producer, Genetic Engineering and Biotechnology News What's Unique Story That Changed the Way You Produce? What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? Andrea Ranalli, Multimedia Senior Producer and Editor, Founder of InStory What Is a Unique Story That Changed the Way You Produce? (Translated from Italian) What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? Martin Schlesinger, Compliance Analyst at Red Hat What Is a Unique Story That Changed the Way You Produce? What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? Gemma Toner, Founder and CEO of Tone Networks What Were Some of Your Initial Challenges to Digital Production? What Are Your Biggest Challenges to Remote Production? How Did You Adapt to Remote Production? What Do You See for the Future of Remote Production? What Advice Do You Have for Remote Producers? What Advice Do You Give to Remote Presenters That Have Little Experience? How Do You Prepare Your Remote Presenters? Dave Shaw, Senior Producer Video and Digital Assets, New York Institute of Technology What Is a Unique Story That Changed the Way You Produce? What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? Anastacia Kurylo, CEO, Inform Your Community What Is a Unique Story That Changed the Way You Produce? What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? Robb Montgomery Is an American Mobile Journalism Educator Based in Berlin What Is a Unique Story That Changed the Way You Produce? What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions? What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare? Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know? 7. Conclusion The Future of Virtual Presenting Platforms of the Future Future Features Tech within Reach Being There, Virtually Notes Glossary References Index