دانلود کتاب Writing and Producing for Television and Film (Communication for Behavior Change) (Communication of Behavior Change)

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Contents......Page 6
Preface......Page 10
Acknowledgements......Page 12
Using Television and Film for Social Development: The Entertainment–Education Format......Page 16
The Role of the Program Manager......Page 32
Articulation: Designing Message Content for Entertainment–Education Programs......Page 46
Artistry: Writing Entertainment–Education Drama......Page 80
Artistry: Character Development......Page 102
Guidelines for Script Presentation and Review......Page 122
Auxiliaries: Enhancing the Message......Page 144
Guidelines for Pre-Production: Needs, Budgets, and Contracts......Page 164
Guidelines for Pre-Production: Artistic Preparation......Page 178
Guidelines for Successful Shooting......Page 192
Guidelines for Successful Acting......Page 206
Pilot Testing......Page 220
Major Checklist......Page 238
Appendices......Page 250
About the Authors......Page 280